Six Reasons to Attend
  • Discover how market leaders are leveraging design optimization to drive innovation
  • Network with industry leaders and colleagues
  • Learn about breakthrough advances in optimization technology
  • Benchmark your CAE processes and tools against industry norms
  • Evaluate process automation technology
  • Discuss your design challenges with industry experts

International HEEDS User Conference

Red Cedar Technology is pleased to announce Optimize This! 2012, the first International HEEDS Users Conference. The Call for Presentations is now open.

Conference Overview
Optimize This! 2012 will bring experts and specialists together to recognize, and focus on, the wide applications of optimization technology, and specifically optimization with HEEDS products, across all industries.

With a hundred attendees from across the globe, Optimize This! 2012 is a relatively small conference. This intimate setting gives everyone the chance to participate in deeper discussions about the optimization challenges and innovations within specific industries and businesses.


The conference will be held at The Henry Ford in Dearborn, Michigan, and will feature presentations from key stakeholders at companies currently using HEEDS products to solve optimization problems. Other highlights will include a networking Meet and Greet at Pratt
& Miller Engineering, an Open House at Red Cedar Technology, as well as a formal dinner at the Henry Ford Museum.

For spouses and family of attendees, the Detroit area offers a variety of attractions, including Greenfield Village, Detroit Tigers baseball at Comerica Park, the Detroit Zoo, the Detroit Science Center, the Detroit Institute of Arts, and much more.

We look forward to seeing you at Optimize This! 2012!


Schedule

Time
Event
Location
Monday, October 15
8:00 a.m.– 5:00 p.m.
Open House
Red Cedar Technology
East Lansing, MI
Tuesday, October 16
4:00 p.m.– 9:00 p.m.
Meet and Greet/Reception
Pratt & Miller Engineering
New Hudson, MI
Wednesday, October 17
8:00 a.m.– 5:00 p.m.
International HEEDS User Conference
Lovett Hall, The Henry Ford
Dearborn, MI
6:00 p.m.– 1:00 a.m.
Dinner Event
Henry Ford Museum
The Henry Ford
Dearborn, MI
Thursday, October 18
8:00 a.m.– 5:00 p.m.
HEEDS MDO 101 and 201 Training
Hyatt Regency
Dearborn, MI
Friday, October 19
8:00 a.m.– 5:00 p.m.
HEEDS MDO 101 and 201 Training
Hyatt Regency
Dearborn, MI
8:00 a.m.– 5:00 p.m.
Distributor Meeting
Hyatt Regency
Dearborn, MI
 
Opportunities for Exhibitors and Sponsors
If you would like to exhibit at the conference, or sponsor it in another way, several options are available. For more information, see Exhibit and Sponsorship Opportunities.

Registration
Standard registration for the conference day is $350.  Student and distributor discounts are available. For detailed information and to register online, visit our Registration page.