+1 517.664.1137  

Automotive & Transportation

For the past decade, HEEDS design space exploration software and consulting services from Siemens has helped automotive engineers discover innovative, improved designs faster, and with reduced material and manufacturing costs. Faster development time translates into a shorter time-to-market, giving our customers and clients a competitive advantage.

Automotive engineers worldwide use Siemens’ technology and expertise to create high-performance passenger vehicles that are safer, lighter, and more comfortable. Our design space exploration strategies have improved the crashworthiness of systems and components, reduced NVH, and successfully discovered improved designs for:

• Suspension systems
• Hybrid electric powertrains
• Bushings
• Armored vehicles
• Seat systems

• Exhaust systems
• Electromagnetic sensors
• Pistons, rings and gears
• Heating and cooling systems
• Bumper systems

• Closure systems
• Chassis
• Axles
• Crashworthy body structure
and more...

HEEDS for Autonomous and Electric Vehicles

With the need for increasing automation for ADAS testing, the number of scenarios vehicles are required to react to in a safe and repeatable manner is rapidly growing. The execution of these large number of tests is managed by HEEDS. HEEDS streamlines finding comprehensive solutions by using your existing models no matter the complexity or number of parameters and constraints.


2019-07-15 11_22_43-Acrobat Document - Adobe Acrobat Pro DC.png
Verifying ADAS and autonomous driving performance 
With the increasing level of automation, the number of scenarios vehicles need to react to in a safe and repeatable manner is rapidly growing. Virtual validation and verifica-tion is about to become common practice for all original equipment manufacturers (OEMs) that are integrating systems like autonomous emergency braking, lane keeping assist, speed and parking assist. However, virtual results can only be trustworthy if they are confirmed by physical testing. Having consistency in test scenarios, the virtual representation of the envi-ronment, the car and sensors is the key to successfully validating and verifying automated driving functions. 
Download PDF

Automotive & Transportation Customer Success

EDAG Experiences 18% Weight Reduction in Vehicle Body Structure with HEEDS

EDAG, Inc. is an engineering partner to the international mobility industry. The company develops completemodules, vehicles and derivatives, and it provides model building, prototype construction, and tool and body manufacturing. With its subsidiary, EDAG Production Solutions, the company offers vehicle engineering and development of production plants and factory concepts. In addition to providing engineering services, EDAG implements turn-key production facilities for body-in-white and vehicle assembly plants.

EDAG was recently faced with the challenge of minimizing the body-in-white weight of a vehicle while maintaining manufacturability and performance, and minimizing any increase in cost. Prior to the company's adoption of HEEDS MDO, EDAG could not solve a complex optimization problem like this one, which involved 484 variables.

After 64 evaluations, HEEDS MDO identified a design that provided an 18% reduction in weight with a < 5% increase in cost.

HEEDS allowed us to meet DFSS deliverables in record time.
Javier Rodriguez
Javier Rodriguez

EDAG logo

EDAG circle graph 

HEEDS MDO Optimization with VI-Motorsport Simulation Produces Early Success for Triple Eight Racing Team 

The technology partnership between Red Cedar Technology and its UK distributor, Zouch Dynamics Ltd., has helped Triple Eight Race Engineering and the MG KX Momentum Racing team achieve a first place race finish during the inaugural weekend of the 2012 Dunlop MSA British Touring Car Championship (BTCC) season.

Zouch Dynamics used VI-Motorsport vehicle simulation software (developed by VI-grade) to create an accurate model of the MG6 BTCC car, which could be used to predict the vehicle dynamics of the actual MG6. This model was then used in conjunction with HEEDS MDO design optimization software to evaluate the performance of the MG6 BTCC car and find the setup that gave the shortest lap time. This setup helped MG KX Momentum driver, Jason Plato, place fourth and third in early races, and then finish first in the final race of the weekend.

► Read the success story

One of the reasons the car has been so fast, so quickly, and with such limited testing is the setup direction the team received from the HEEDS MDO / VI-Motorsport optimization.
David Ewbank
David Ewbank
Zouch Dynamics Ltd.

 Jason Plato Win 

We help you discover better designs, faster

About Us

The HEEDS design exploration team provides software and services to help you discover innovative solutions, reduce product development time and risks, and meet or exceed customer expectations.


Contact Us

 heeds.plm (at) siemens.com
 4572 S Hagadorn Rd, Suite 3-A
     East Lansing, MI 48823

     Get Map

Siemens Digital Industries Software

Follow Us